In 2023, Vietnam and the Netherlands celebrate 50 years of diplomatic relations and more than 400 years of people-to-people contacts. The visual identity combines the Vietnamese lotus flower and the Dutch tulip which symbolize bilateral values of both countries — peace, harmony, hospitality, partnership and friendship. In cooperation with the Netherlands Embassy in Hanoi and the Consulate-General in Ho Chi Minh City.
The identity is launched together with Liesje Schreinemacher, Netherlands Minister for Foreign Trade & Development Cooperation at the Reunification Palace in Ho Chi Minh City as part of the trade mission end of November 2022.
Opening trade mission by Minister Liesje Schreinemacher
Ho Chi Minh City Dept. of Transport goes orange
Tuoi Tre newspaper, 1/2/2023
Year of the Cat, the Vietnamese Lunar New Year
Cycling event in Ho Chi Minh City to promote sustainable mobility